Your Growth Engine Starts Here
We help enterprise brands win across every channel. With elite talent, gamified systems, and data-driven execution, we create sales teams that obliterate industry standards.
Fuelling Growth. Delivering Results.
Direct Sales Company
We deploy high-performance direct sales programs for enterprise sized brands. We build elite sales teams, train them using world-class systems, and drive real results across omnichannel campaigns. Whether it’s door-to-door, outbound, or multichannel integration, we’re focused on one thing: conversion at scale. Our system is agile, accountable, and proven to outperform the status quo.
Gamification + Workforce Development + Data Orientation.
How we do it
We’re the direct sales company that combines three powerful forces for unmatched performance: gamification, elite training, and data-driven execution.
Our gamified model fuels motivation and drive, while also achieving best-in-class retention.
High-fidelity training programs go far beyond industry standards, producing not just top-performing salespeople, but true brand advocates.
Every campaign uses a data-centric methodology, giving real-time visibility into KPIs, allowing us to refine elements like pricing, positioning, and messaging.
Who we work with
We partner with enterprise B2C and B2B brands that are ready to scale and willing to collaborate. If you value performance, real-time insight, and bold execution, we’re the direct sales company that turns strategy into results.
Challenge
In a highly competitive market, the client needed a direct sales company that could deliver consistent, scalable performance—without the volatility, short-term mindset, or brand risk often associated with direct sales vendors.
Solution
Cogeco partnered with Yesa to build a sustainable, high-performing D2D channel that combined experienced reps, long-term retention, and a flat-fee model that streamlined administration and reduced internal lift. Yesa reps were not only trained to deliver results—they became brand ambassadors who helped shape market messaging and provide credible, real-time customer insights.
results
Over eight years, Yesa has become one of the client’s most trusted and efficient acquisition channels—outperforming other vendors, protecting territory integrity, and consistently improving year-over-year conversion rates. The team’s deep product knowledge, low turnover, and collaboration-first culture continue to generate growth and long-term value.
Our Impact
We don’t dabble—we deliver. Our reps are trained, coached, and supported to perform at the highest level. With a culture built on feedback, data, and accountability, we help clients unlock stronger conversions, smarter execution, and faster growth. The results speak for themselves.
Higher AOV
+44%
More Volume
400%
Net New Sales
$198M
Average Rep
$2m
Challenge
Canada First is a fast-growing startup protecting homes from break-ins—think smart security meets real-world protection. When they launched in 2024, they needed boots on the ground—fast. That’s where Yesa came in, building a high-performance sales force from scratch to match their explosive growth. With no time to waste and no room for weak links, they needed a direct sales company that could move quickly, stay local, and represent their brand with precision.
Solution
Yesa built a high-powered sales team that could hit the streets with confidence. We trained reps to understand the product, handle objections, build trust with homeowners, and close deals like pros. Every new hire got real coaching, mentorship, and support—plus they got paid while learning.
Results
In just 7 months, our team brought in $2.4 million in sales across 821 orders. The average sale? Almost $3K. Canada First went from zero to 14 trucks on the road, and they’re now doubling their team every quarter. For you, that means more opportunity, faster growth, and a team that’s winning big.
“We are doubling our team and capacity every quarter as a result of the efforts of the yesa team. We never anticipated this rate of growth from a direct sales company.”
Rafferty pendery – canada first
Challenge
When Grant Cardone set out to expand globally,
the Canadian market posed a unique hurdle: the
brand was virtually unknown, and success would
require more than sales—it demanded cultural
fluency, market insight, and relentless execution.
They needed a partner who could not only sell
but represent the brand with integrity, build trust
from scratch, and deliver repeatable results.
Solution
YESA was selected to lead the Canadian
expansion. Our task: build a world-class sales
and delivery team capable of selling Cardone’s
services to SMBs across the country—while
paying royalties and upholding brand excellence.
We modelled the Canadian franchise after Grant’s
elite Miami HQ team and developed proprietary
systems to train, track, and scale performance.
No paid media. No flashy ads. Just discipline, cold
calls, and consistent follow-up.
results
Over six years, YESA became Grant Cardone’s most successful international partner—setting a new benchmark for what performance truly looks like. With over $20M in sales, 500+ corporate clients served, and 10,000 reps trained across 20 industries, the results were nothing short of transformational.
YESA delivered a 46% average increase in client sales, a 91% team engagement rate, and a 56% renewal rate on extended contracts. Their training engine completed over 1.6 million modules, raising the bar for what Cardone came to expect from both national and global partners.
“Yesa has consistently delivered high-performance results, exceeded expectations, and represented our brand with excellence— making them our most successful international partner to date.”
Jarrod Glandt – Grant Cardone
Realtime data & insight sharing.
The best results come from shared strategy, and constant data and insight sharing. We’re the direct sales company that bring on-the-ground intelligence back to your decision making, and we move in lockstep. If something’s not working, we pivot—together. That’s why we call it a partnership, not a service.
Gamification & training programs.
We combine gamification and high-fidelity training to build sales teams that obliterate industry standards. Our gamified environment keeps reps motivated, competitive, and engaged—driving performance and delivering best-in-class retention.
Our teams not only hit targets—they protect your reputation while doing it. With average rep tenure exceeding one year (compared to the industry’s three-week standard), Yesa delivers stability, consistency, and brand-aligned growth at scale.
